How to Drive Traffic to Your Donation Page: Use Social Media
Marketing and Social Media
We’ve talked about how you can optimize your website to increase visits to your donation page. While having an amazing site is really… Read More
Marketing and Social Media
How to Drive Traffic to Your Donation Page: Use Your Website
Fundraising by Type
Building a beautiful, engaging donation page is important. But having a great page won’t help you if no one actually uses it! The old adage “build it and they will come” might ring true for… Read More
4 Easy Ways to Raise Event Awareness Through Social Media
Marketing and Social Media
We’ve all seen it before: someone plans a really great event — a birthday party, a night out with friends, a summer barbecue — and despite lots of hard work, attendance is lower than expected. Nobody wants… Read More
Millennial Engagement: Say Thank You
Donor Acquisition and Retention
A while ago I told you that you should stop stressing out about millennial engagement, and last week I went into how you can help millennials help you. Read More
Millennial Engagement: Help Us Help You
Donor Acquisition and Retention
Last week I talked about millennial engagement and how it’s not as scary as it seems. Remember: the secret to getting younger people involved isn’t complicated. We want you to talk to us just like… Read More
Stop Stressing About “Millennial Engagement”
Donor Acquisition and Retention
Part of my job is to keep an eye on trending topics in the nonprofit tech and fundraising world. A while ago, I started noticing more and more articles focusing on a group of people… Read More
Nonprofit Storytelling: Who Cares, Anyway?
Marketing and Social Media
Storytelling is one of the hottest topics in the nonprofit world right now. And for good reason: mastering the art of nonprofit storytelling is a valuable way to find new supporters and keep them involved… Read More